By Mark Dolinski, VP of Professional Development & Training
The Greater Reading Chamber Alliance (GRCA) has two new programs, Outdo the Competition in 2022! and the webinar series Mind Your Business to help you make 2022 the best year yet! Our first program is all about growing your business and adding market share. If you’re a Sales or Business Development Professional at any stage of your career, you know how important it is to hit the ground running in the new year. Impact your company or organization early by taking advantage of the market environment as we come out of the Covid era. The shock of the pandemic is beginning to dissipate, and clients are hungry for strong partnerships that will bring them value. Are you ready to deliver? Now is your time to gain market share.
Outdo the Competition in 2022! provides the tools and techniques to grow your existing customer base and develop new business opportunities that are not obvious to others. Outdoing the competition is not simply a slogan, it is the creation of a process that provides insights and focuses your attention on key business development levers to drive profitable and sustainable growth.
The training will be taught by Cindy Gerber Tomlinson, founder and CEO of Groove Consulting, Inc., who brings more than 30 years of experience in competitive intelligence, sales, global business research, business development, strategic planning, management and marketing with extensive consulting and coaching expertise. Participate in this interactive group learning experience by engaging in an exploratory and inspiring educational program which will lead to personal and professional growth. Reinvigorate now and launch new energy, ideas and motivation. By sharpening and discovering skills that you may not have utilized over the past year of stay-at-home mandates, you will be better prepared and recharged to go back out into your market and connect in-person with clients and prospects.
Each of the three sessions will include a brief presentation of concepts, small group work and discussion with the entire class. Tomlinson will encourage active collaboration among the attendees so that individuals learn from each other and explore ideas together. Participants will be asked to sign a confidentiality statement to allow for full and open exchange. The program begins at 10 a.m., Thursday, Jan. 13. Register today as seating is limited!
We are also excited to bring our members a new, interactive webinar series called Mind Your Business. Financial Advisors Paul and Sam Marrella of Marella Financial Group, LLC will get you thinking differently about the age-old questions such as “How much money do I need to retire?” and “How do I increase the probability I don’t run out of money?” Learn the right questions to ask when it comes to your financial decisions.
Don’t miss this tremendous opportunity to learn new perspective on how best prepare your family and yourself for retirement. The first webinar in the series, “What do Dentists and your Retirement Income Plan have in common?” will be held at 1 p.m., Wednesday, Jan. 19.